Shriram Life Insurance (SLIC) is recognised for ‘Best Use of Technology in Customer Service’

Shriram Life Insurance (SLIC) has been recognised for ‘Best Use of Technology in Customer Service (Life Insurance)’ at the prestigious BFSI Leadership Awards, 2022, organised by Krypton India. The award was presented to team SLIC at a ceremony held in Mumbai on September 15, 2022. The award is a just recognition for SLIC, Novac IT (Shriram Group’s IT arm), & Novac Digital’s committed efforts at providing excellent service to its customers through intelligent and smart use of technology.

While commenting on the achievement, Casparus Kromhout, MD & CEO, Shriram Life Insurance Company said, “Shriram Life Insurance operates predominantly in the middle and lower-income markets with a significant presence in the rural segment. Reaching and servicing these markets require solutions that match the customers’ unique needs. We have developed and deployed innovative tech-driven solutions, such as claims settlement within 12 hours for even remote locations, mobile applications for on-boarding customers & servicing them, and virtual bots via WhatsApp, to stay connected to our customers at all stages of the customer journey. It has helped us stay true to our purpose of providing individuals most vulnerable to financial distress on a breadwinner’s loss, with a protective net.”