Rohit Sharma and Ritika Sajdeh roped in as brand ambassadors of Max Life Insurance

Max Life Insurance Company announced appointment of Rohit Sharma, captain of men’s Indian Cricket Team and his wife Ritika Sajdeh, as its brand ambassadors. Max Life has signed a two-year partnership with the cricketing star and his spouse, who are making their debut on-screen together. The association is aimed at promoting the Max Life brand ethos of valuing the ‘self’ to determine the right financial value to protect themselves and their family.

The association seeks to further build and enhance the importance of financial preparedness and protection. The mantra is to prepare ahead mentally, physically and financially for unforeseen challenges. Just as the protective gear is essential to safeguard players on-field, life insurance is the most important component for financial protection in life.