Max Bupa, Indian Bank sign bancassurance agreement

Max Bupa health insurance and Indian Bank have announced a bancassurance corporate agency agreement through which Max Bupa will provide bespoke and comprehensive health insurance solutions and services to over 40 million customers of Indian Bank spread across 2800 branch network, through a slew of digital touch points. As part of the tie-up, Max Bupa will provide customizable product variants, tailor made to meet the differentiated health needs of the bank’s diverse customer base spread across the country. The offerings include both retail and group health insurance products including Indemnity and Fixed Benefit products. Ashish Mehrotra, MD & CEO, Max Bupa said, “We are extremely delighted to partner with Indian Bank and are committed to help over 40 million customers of the bank lead healthier, more successful lives. With growing incidences of lifestyle diseases, health insurance has become one of the most important investments for people today. With our tie up with Indian Bank, we are offering our customisable health insurance solutions to Indian Bank’s strong customer base spread across the country. Indian Bank has a significant presence in South India and this partnership further strengthens Max Bupa’s footprint in the Southern market.” M.K. Bhattacharya, Executive Director, Indian Bank said, “At Indian Bank, we aim to offer our valued customers a wide range of products and services. With our partnership with Max Bupa, we are moving a step ahead to provide our customers comprehensive health insurance solutions, and assured service excellence standards. We hope our customers across the country benefit from our partnership and choose quality health insurance products suited to their health needs.”