LIC Housing Finance looks to expand business

LIC Housing Finance which claimed to have extended housing loans to over 8,00,000 customers by far is expected to see a marked expansion in its profitability as dual-rate home loans come up for re-pricing at higher rates this fiscal year. Read more

IndiaFirst Life insurance to set up agency for loyalty programs

IndiaFirst Life Insurance, a joint venture between two public sector banks—Bank of Baroda and Andhra Bank—along with UK’s risk, wealth and investment company Legal & General recently invited proposals for empanelment of agency for managing the company’s loyalty programs. Read more

Madison Media bags Max India account

Madison Media has won Max India’s corporate account in Delhi. The agency will handle traditional media planning and buying for the client as well as the entire digital mandate, including search, display, social, video and mobile. Madison Media has been handling the media business of one of Max India’s subsidiaries, Max Life Insurance, since 2008. Read more

Insurance firms don™t get to the fat of the matter

Dr Jayant Jadhav thought that he had won the battle when he underwent a life-saving bariatric surgery. For the 57-year-old orthopaedic surgeon, who weighed 98kg and suffered from uncontrolled diabetes and sleep apnoea, a gastric bypass surgery was the only way out of a possible development of retinopathy and nephropathy. Read more

USP FOR SUCCESS IN INSURANCE BUSINESS: INNOVATIVE PRODUCT DESIGN AND DEVELOPMENT

What is a product?

One  can say a product is a good, service, or idea consisting of a bundle of tangible and intangible attributes that satisfies consumers and is received in exchange for money or some other unit of value. Read more